Re-aligning your marketing process
As an ambitious business owner, you are hungry for growth and know that the occasional post on social media just isn’t cutting it. You want a process which empowers you to confidently lead a motivated team to achieve, but are not sure where to start, or what steps to follow. You want a successful marketing plan that you can apply consistently to generate real results, but it feels like everything is disconnected. It doesn’t have to be that way!
Bring order and clarity to your marketing process
You can bring order and clarity to your marketing process with a simple but effective structure. All it takes is one clear visual.
A visual marketing plan that is shared, measured, collaborated on and agile enough for you to pivot where needed and respond to business and market needs.
One connected process, that illustrates what everybody’s contribution is and empowers you to take charge of your own marketing process.
When everyone is empowered with their “WHY?”, when the process is crystal clear, when the team is working together towards shared goals, that’s when the real magic happens. That’s when new business rolls in. That’s when referrals take off and that’s when your clients’ become your biggest advocates.
Straightforward, agile, marketing planning anyone?
If you need a way to motivate and empower your team to achieve…
If you would love a firm foundation and the building blocks you need to create a sustainable plan...
If you want a way to save time and money by becoming more effective…
If you need to see the impact of tasks on the business and measure time and outcomes…
If you want to see results and solve challenges…
then...
Get your strategy all sewn up
It's a 6, 12, or 18 month programme
We look at the steps you need to follow to create a sustainable and agile marketing strategy for your business. We get into The Marketing Performance Framework® and empower you to confidently lead your team to marketing success.
We help you answer the WHY? before you reach out on social media, email your list or implement that customer care program.
And because you create your plan online, you get a super-simple way to track where the team is spending their time and how that relates to the business outcomes you want.
So pleased to meet you!
So, who is going to be supporting you on this incredible journey? It’s Mags, Holly and Jude!
Margaret Bradshaw(Mags) is our founder and the innovator of The Marketing Performance Framework®. With over 30 years’ experience from a variety of market sectors, Mags has loves helping businesses get exceptional results from their marketing as much as being on stage!
If she's not rocking and rolling then she'll be empowering people to establish effective marketing and business processes, develop a motivated team and most importantly, grow their business.
Holly and Jude support and manage our communities from button-HQ. They'll get you booked in and sorted out with all you pre-course documentation, CPD certificates, tech access and more!
Our 3-step solution to effective marketing planning:
Step 1: Fundamentals
First, you get a backstage pass to The Marketing Performance Framework®. In just 3 hours, you’ll unpack exactly how to go about creating the fundamentals of a effective marketing strategy. You get direct access to our founder, Mags, who is just bursting with energy and passion.
Step 2: Get on the tech
Next, we show you a practical way to create your plan. This is a real-life living plan which you need to be dipping into daily in the same way as you have your emails open. This plan is ONLINE so it’s really easy to access, change, share and collaborate on. You can see progress at-a-glance, celebrate achievements and we’re buzzing to say, it’s even won awards!
Step 3: Be supported
It doesn’t just end there. When you sign up for one of our packages, you also get 1:1 mentoring with an industry expert and ongoing support for as long as you need it. We can get the whole team rocking with additional training and support, collaborating daily to work towards your objectives.
The Marketing Performance Framework® really hit the nail on the head of how marketing within a business goes beyond social media etc. and actually encompasses much of your day to day activities. For me the session with Mags was so beneficial because it allowed me to join the dots and gave me the tools to be able to explain each individual's role within an overall marketing plan. The support I've had from Mags since has also been incredible. Having someone to chat through things with and giving an external point of view has been so helpful.
Beth Martin, Contracts & Marketing Officer
Tees Components
What you get
Get a clear definition of what marketing is, and what it means for your business
Motivate and empower your people by looking at perceptions & needs
Capitalise on all the valuable knowledge you have
Think differently – The Marketing Performance Framework®
Build your plan starting with WHY!
Maximise future performance
We show you the tech
Respond in real time with an agile, online marketing plan
Share your marketing process with one clear visual
Collaborate on tasks daily with your team
Know WHY you are doing every task and which business outcome it is working toward
Track progress and celebrate achievements
See where you have invested time and money
We’ll give you a live demo of the tech and make sure you know exactly what you need to do to get started
Profile your business, invite your team and assign tasks according to your plan
Ask any questions you might have and get creative input into challenges you face in this special 1:1 session with our founder
Feel supported, empowered and confident as you lead your team to generate results
Meet like-minded marketing planners in these special webinars just for users
Ask any technical questions you might have
Learn how to get the most out of the tech with special hints and tips
Take a deep dive into your marketing process with additional training. Choose from:
This is where we make sure you are feeling epic about your marketing! Get a refresher on any aspects of the Marketing Performance Framework® that you might need, reframe your thinking and solve any challenges you might be facing with advice and creative thinking direct from Mags.
Your Investment
Stitch Bronze
✔️ 1 place at our fundamentals workshop
✔️ Tech access for 6 months
✔️ 30 minutes tech onboarding
✔️ 1 hour of mentoring with Mags
✔️ CPD points
Stitch Silver
✔️ 1 place at our fundamentals workshop
✔️ Tech access for 12 months
✔️ 1 hour tech onboarding
✔️ 3 hours of mentoring with Mags
✔️ 2 additional training modules
✔️ CPD points
✔️ 5% discount on further training
Stitch Gold
✔️ Personalised fundamentals workshop for your team
✔️ Tech access for 18 months
✔️ 1 hour tech onboarding
✔️ 4 hours of mentoring with Mags
✔️ 4 additional training modules
✔️ 2 x 1 hour reframing sessions
✔️ CPD points
✔️ 10% discount on further training
Get the process for your business success today
If you you think you haven’t got time, or that marketing planning is a big scary subject...
Here’s the actual things that will happen:
You will invest some time upfront, but that's a great thing, because you will soon be saving time by only working on the tasks that directly tie to the business outcomes you need.
You will be pleasantly surprised that marketing planning can be remarkably straightforward!
You will meet and learn from some like-minded people.
You will feel like your eyes have been opened and that suddenly everything you want to achieve is doable.
You will power up your marketing efforts and boost productivity.
You will feel capable of reaching your business goals.
So, stop thinking that you can't.
We will show you that you can!
A few final thoughts from some of our clients...
Wow! Doing the Marketing Strategy course with Red Button Marketing Training has really made me think - of what we currently do and what we are missing. Really thought provoking and a light bulb moment!
Bev Goodall, Managing Director
Abacus Bean
We really enjoyed our Red Button Marketing Training sessions with Margaret and would highly recommend The Marketing Performance Framework(TM). Her enthusiasm and positivity are such encouraging elements in her mentoring you’re left feeling empowered after every session; she is a joy to work with. The Marketing Performance Framework(TM) has taught us a lot and made marketing seem less daunting. It is extremely helpful for creating an efficient marketing strategy and gaining a better oversight on task management so you’re not left feeling overwhelmed. Margaret took us back to basics and taught us how to go about creating a unified platform to work from. Her sessions have really helped focus our ideas and left us feeling capable of reaching our goals.
Carina Nausner, Manager
Durham Coffee Ltd
The workshop was a great opportunity for the management team to get a deeper understanding of what marketing is, and how each team member can contribute to the overall strategy no matter what their role. This could be as little as contacting existing clients, upselling new features or providing knowledge share for further business development opportunities.
Danielle Croce, Commercial Director
Intasite
What an amazing training session from Red Button Marketing Training. A genuine game-changer. It has already transformed the way my team are thinking about marketing and will provide the model that will inform everything we do to promote the work of Middlesbrough FC Foundation. Energizing, thought provoking and practical. Genuinely can't recommend Red Button Marketing Training highly enough - Thank You!
Paul Shepherd, Business Development Manager
MFC Foundation
A key takeaway for me from the Marketing Planning workshop is that Marketing is not just down to one person in the business – the whole company is involved in some way however big or small. Marketing can be broken down and managed with simple tasks. I’m a very visual person so I think the My Marketing Button software will help me get tasks done more efficiently and keep me on target. With the help of my new knowledge and the software access I feel I can plan an efficient marketing strategy broken down into manageable tasks.
Rebecca Greener, Business Manager
Shadbolt Group